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Marketing

Food for thoughtInfluencersMarketing

Influencer Marketing – why it’s useful for brands.

Written by Jessica Duca, PR Account Executive Influencer Marketing has been a popular means to increase brand awareness and it has been on the rise,…
Modern CurrencyMay 4, 2020
Brand CommunicationsMarketing

Pivoting online – How we helped Goldeluck’s Doughnuts to elevate their eCommerce platform.

During this time of chaos, it’s so important for businesses to be innovative, think differently, and become avid problem solvers. Sounds like an easy job,…
Modern CurrencyApril 27, 2020
Brand CommunicationsMarketingPR

What makes a Game Changer?

Our Directors, Michelle Palmer and Erin Sing had the pleasure of chatting with the team from Game Changers about what makes Modern Currency so unique.…
Modern CurrencyDecember 12, 2019
Food for thoughtInfluencersMarketing

Influencer Marketing – why you should question if this channel is right for you.

Influencers should be influential, right? No doubt if you own a brand or work in marketing / communications you’ve considered working with influencers at one…
Modern CurrencyJune 28, 2019
Brand CommunicationsMarketingPR

Modern Currency forms strategic partnership with Singaporean agency, COCO PR & Communications.

Hot off the press! Creative communications group, Modern Currency has today announced a strategic partnership with boutique Singapore communications company, COCO PR & Communications. With…
Modern CurrencyMarch 7, 2019
MarketingPRStrategy Development

Pairing the right people with the right brands

The thrill of the chase, the glory of the catch – pairing the right people with the right brands. Golly it has been a big…
adminNovember 19, 2018
EventsMarketing

Event creation – Triumph & Disaster brand launch

We were stoked to be a part of creating Triumph & Disaster’s brand introduction event at Sydney’s Old Clare Hotel on the 24th of July. Our…
Modern CurrencyAugust 2, 2018
Brand CommunicationsMarketingStrategy Development

Top tips to creating a killer marketing strategy

It's ok. We're a bunch of marketing nerds here. We're not ashamed to say we love looking at Instagram stats, creating eDMs that generate a…
Modern CurrencyJuly 27, 2018
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