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Social Media

How important is video content for Instagram?

At the start of July 2021, Instagram CEO Adam Moserri revealed in a video posted to Twitter that the app will be making a lot…
Modern CurrencyJanuary 4, 2022
Food for thoughtHow To's

Top 5 productivity tips for the New Year

If you’re like us, and work in a busy, fast-paced agency environment with competing priorities, you’ll know all too well that feeling of being pulled…
Modern CurrencyDecember 21, 2021
Brand Communications

How a PR & Marketing agency can help your brand navigate out of COVID-19

The COVID-19 pandemic has forced every brand to re-evaluate its goals, operations, budgets and priorities as they navigated through an extremely trying and unsettling time.…
Modern CurrencyOctober 5, 2021
PR

Case Study: Ilao Ilao Frozen Yoghurt

llaollao - Melbourne’s newest frozen yogurt bar - engaged Modern Currency to help introduce their brand and CBD store to the food franchise and public.…
Modern CurrencyOctober 5, 2021
Social Media

Setting Boundaries on Social Media

The rise of social media in the last decade comes with many benefits: It’s never been easier for us to keep in touch with family…
Modern CurrencyOctober 5, 2021
Clipping of Gyton Grantley representing Polished Man in Stellar MagazineBrand Communications

Case Study: Polished Man 2020

We are excited to announce we are once again working with Polished Man in 2021. This will mark the third year of us lending our…
Modern CurrencySeptember 7, 2021
Events

Case Study: Splash Soiree

Splash Vodka, a ready-to-drink vodka with no added sugars, sweeteners and nothing artificial, engaged Modern Currency to pull together the launch event of all launch…
Modern CurrencyAugust 26, 2021
Influencers

Identifying overseas influencers effectively

When engaging influencer marketing, it is important to take a strategic approach. Finding your ‘tribe’ and aligning with the right influencers to represent your brand…
Modern CurrencyAugust 16, 2021
Brand CommunicationsDesign

The power of visual content

Are you considering creating content for your brand? If so, have you considered the type of media? As well as the considerations that need to…
Modern CurrencyJanuary 7, 2021
Brand CommunicationsEventsPR

How to do Events in 2021

Public relations events are usually fun occasions to showcase and celebrate your brand, products, or services. However, rolling COVID-19 restrictions have led to the cancellation…
Modern CurrencyDecember 9, 2020
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