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Digital MarketingInterviewsMarketingPR

5 THINGS TO THINK ABOUT BEFORE STARTING AN AGENCY

Join our leading lady Michelle Palmer as she shares her insights into the little, (and not so little), things you need to think about before…
Modern CurrencyJune 25, 2024
Behind The ScenesDesignSocial Media

WHAT DOES A SOCIAL MEDIA, DESIGN AND CONTENT MANAGER DO?

As a Social Media, Design and Content Manager at Modern Currency, every day is dynamic. The role requires me to work across multiple client accounts…
Modern CurrencyFebruary 28, 2024
Digital MarketingMarketing

DIGITAL MARKETING TACTICS FOR SHORT ATTENTION SPANS

A good and strong client-agency relationship is vital for the success of any agency. After all, without any clients, there would be no agency! A…
Modern CurrencyFebruary 21, 2024
Uncategorized

THE DO’S AND DON’TS OF TALENT AGENCIES

Collaborating with influencers has become a pivotal strategy for brand promotion. With the rise of social media and the influencer economy, talent agencies have sprung…
Modern CurrencyFebruary 14, 2024
Uncategorized

MANAGING CREATIVE BURNOUT

As creatives we’re all too familiar with the dreaded creative block. You’re there, sitting at your computer, hoping that a miraculous jolt of inspiration will…
Modern CurrencyFebruary 7, 2024
How To'sPR

BUILDING AND MAINTAINING GOOD AGENCY-CLIENT RELATIONSHIPS

A good and strong client-agency relationship is vital for the success of any agency. After all, without any clients, there would be no agency! A…
Modern CurrencyJanuary 30, 2024
Behind The Scenes

AGENCY VS IN-HOUSE

Whether you’re a seasoned PR pro or a relative newcomer, one of the most significant career decisions you’ll face is whether to work for an…
Modern CurrencyJanuary 24, 2024
How To'sPR

ADAPTING TO CHANGE AND BEING FLEXIBLE IN PR

When Things Don't Go According to Plan It is inevitable that things won't go as planned from time to time, regardless of how organized you…
Modern CurrencyJanuary 17, 2024
PR

IS NETWORKING A WASTE OF TIME?

In the fast-paced world of public relations, where opportunities in the media spotlight can be as elusive as they are fleeting, it can become increasingly…
Modern CurrencyJanuary 10, 2024
How To'sSocial MediaSocial Media Photography

HOW TO CREATE MEANINGFUL VIDEO CONTENT FOR YOUR CLIENTS

Whether you're a marketing agency, a freelancer, or an in-house creative team, creating meaningful video content for your clients can make a significant impact on…
Modern CurrencyJanuary 3, 2024
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